Places have linked up with Guess Jeans to release a full line of clothing inspired by New York streetwear.
"With Guess’s history with their photography and how we’re a photography-based brand, I think that was one of the things that made it work and when the pieces came out we were very excited." - CIESAY
With reflective material woven into the fabric, a primary colour scheme and wardrobe stables such as waist and shoulder bags; this capsule is the perfect blend of ready to wear clothing and statement pieces.
Focusing heavily on the campaign surrounding the drop, CIESAY and Soulz took to New York in order to create a typically gritty aesthetic.
“Guess is known for their campaigns and imagery, and we wanted to create a dope campaign that accompanied the clothes. For us, the campaign is the strongest part of the whole collab; we wanted to showcase both brand’s strengths.” - CIESAY
The collection will drop first at ComplexCon, then at various pop-up stores around the world accompanied by some crazy parties.
Keep a look out for more info regarding this collab!